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Home > Hospitality Executive Development Program

Hospitality Executive Development Program (HEDP)


Revenue & Yield Management:

  1. Certification in Hotel Industry Analytics (CHIA)
  2. HOTS Revenue Management Simulation Program

Course Objectives:

  • To emphasis relating technical or complex information on the job with the scope of strategic management in the Sector 
  • To apprise tourism and hospitality industry professionals with the latest trends, industry information and best practice success stories that can be implemented in Sharjah's Tourism Industry. 
  • To attract more guests and supplementing the same with the repeat satisfied guests in the Emirate of Sharjah to enjoy the hospitality & tourism industry.
  • To enhance the capabilities of the management, thereby strengthening their competitive advantage and improving the personal knowledge and professional abilities.

Course Content:

  • Providing thorough knowledge of the foundational metrics, definitions, formulas and methodologies of Data Analytics that currently being practiced by the hotel industry.
  • Techniques in revenue management, distribution, channel management, analytics and effective use of data.

Target Audience:

  • Executive Level Managers in Hospitality and Tourism Department Heads - (General Manager, CEO, COO, etc.)
  • 5-star, 4-star, 3-star hotel establishments & deluxe hotel apartments

Course Material:

  • CHIA training will be given by using PowerPoint Presentation and Data Analytics exercises will be conducted during the training.
  • The Revenue Management Workshop will use a simulation program to deliver a bespoke course that will will meet key learning and development objectives.

Expected Outcome:

  • Advance their understanding of data analytics
  • Enhance analytical critical thinking, problem solving, strategic planning and value based management
  • Enhance the level of expertise in rooms and revenue management, supporting the hotels position in offering a good value proposition with sufficient funds to provide great standards to guest

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